Top 5 Fashion Games on Unified Platform in Kenya: Q4 2023

In Q4 2023, the top 5 fashion games in Kenya showed varied performance on the unified platform, encompassing both iOS and Android data. Here’s a detailed look at their trends in weekly downloads, revenue, and active users.

Hair Tattoo: Barber Shop Game from CASUAL AZUR GAMES began the quarter with weekly downloads around 2K and saw a significant rise to nearly 6K by the end of December. Active users also increased from 26.3K in late September to over 40K by the end of the quarter.

Project Makeover by Magic Tavern, Inc. experienced a peak in weekly downloads, reaching approximately 6.4K in the final week of December. Revenue fluctuated slightly, starting at $418 and ending around $124. Active users saw a steady growth, peaking at 22.1K in the last week of the quarter.

Little Panda: Princess Makeup, published by BabyBus, had a notable increase in weekly downloads, peaking at 6.6K in early December. Active users followed a similar trend, rising from 5.9K in late September to 14.4K by early December.

Makeup Show: Makeover Salon by TapMagic saw a dramatic rise in weekly downloads from just 17 in late September to over 5K by mid-December. Active users also surged from 3.9K to approximately 20.8K by the end of the quarter.

Doll Dress Up: Makeup Games from TapNation showed moderate performance with weekly downloads peaking at 2.6K in late October. Active users fluctuated around 7K to 8K throughout the quarter.

For more detailed insights and analytics, visit Sensor Tower.